Joint Safety Marketing: Boat Safe, Road Safe
Boat Safe, Road Safe is a partnering concept for cross-promoting highway and water safety. By combining life jacket wear and seat belt usage, BUI/BWI and DUI/DWI, and inattentive operation and distracted driving, we are able to reach a larger audience to reinforce safety messages and encourage the public to practice safe vehicle operation, no matter what mode of transportation they are using. Attendees will receive all logos and educational materials, which can be easily modified with their state-specific information.
Erika Brooks
Boating Education Coordinator, Kansas Dept. of Wildlife, Parks & Tourism
Erika Brooks joined the Kansas Department of Wildlife, Parks & Tourism in 2001 and has been the department’s boating education coordinator since 2004. Growing up in an outdoors family, she has always enjoyed boating, fishing, hunting, and camping, and she uses her experiences to help with her educational programs. Erika graduated from Wichita State University with a bachelor’s degree in business administration, majoring in marketing, and she uses those skills to promote safe boating throughout Kansas in creative ways. She has been an active member of NASBLA’s Education Committee for seven years, and most recently she became the Policy & Best Practices Subcommittee Chair. Erika is also chairs the Boating Education Advisory Panel and teaches the New Boating Education Coordinator Training, which is held before the NASBLA Annual Conference.
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